Welcome to our weekly edition of Seed Watch- a segment of Market Insyte Digest focused on sharing some of the latest and most intriguing Pre-seed & Seed funding news grabbing the headlines in the startup world. Discover the top 3 deals from this week that caught our eye.
Startup Name: General Intuition
Industry: Artificial Intelligence
Region: United States
Amount (USD): $133.7 million
The problem it is solving: General Intuition is tackling the challenge of developing AI agents capable of understanding how objects and entities move through space and time — known as spatial-temporal reasoning. Most AI models today are trained on text or static images, which lack the contextual understanding of physical environments needed for robotics, gaming, and real-world applications. By leveraging billions of gameplay videos from Medal, General Intuition aims to train AI that can think and move like humans in dynamic environments.
What the Funds Will Be Spent On: The startup will use the funds to expand its research and engineering teams, advance development of its general AI agent, and create applications in gaming (such as intelligent NPCs) and robotics (such as search-and-rescue drones). It also plans to generate simulated worlds for training new agents and enable AI to navigate unfamiliar environments autonomously.
Startup Name: Jack & Jill
Industry: Recruitment
Region: United Kingdom
Amount (USD): $20 million
The problem it is solving: Jack & Jill aims to eliminate inefficiency and bias in the traditional recruitment process. Today’s hiring systems are often slow, expensive, and impersonal — leaving candidates overwhelmed and employers frustrated. The startup seeks to make job searching and hiring faster, fairer, and more accurate through conversational AI agents that replicate the expertise of top recruiters at a fraction of the cost.
What the Funds Will Be Spent On: The $20 million raised will be used to expand Jack & Jill’s AI-powered recruitment platform across Europe and the U.S., enhance its conversational AI technology, and scale its team. The startup also plans to deepen its presence in London while launching operations in San Francisco to reach more companies and candidates globally.
Startup Name: Aboon
Industry: Fintech
Region: United States
Amount (USD): $17.5 million
The problem it is solving: Aboon is tackling the complexity and inefficiency of launching and managing 401(k) plans for small and mid-sized businesses. Traditionally, setting up retirement plans involves cumbersome paperwork, fragmented systems, and slow processes that discourage many business owners from offering employee retirement benefits. Aboon simplifies this by enabling financial advisors to design and manage 401(k) plans quickly using AI automation, making workplace retirement solutions more accessible and cost-effective.
What the Funds Will Be Spent On: The Seed funding will be used to enhance Aboon’s AI and automation technology, expand its product suite, and strengthen integrations with advisory firms and recordkeepers across the U.S. The company also plans to scale its partnerships with financial institutions like Edward Jones and major 401(k) recordkeepers.

